News
The Videojet® 9310 Label Applicator: Less Setup, More Uptime
Jul
Label application should be one of the simplest parts of a packaging line. Yet in practice, small setup issues can quickly become expensive interruptions. A label roll is changed, but the liner is not centred correctly. Guides need to be repositioned for a different label width. Tension changes as the roll gets smaller. An operator makes a minor adjustment, and the result is skewed labels, web breaks, waste or an unexpected stoppage.
The Videojet® 9310 Label Applicator has been designed to remove much of that complexity. Instead of relying on repeated mechanical adjustments, it uses automation to maintain stable label handling and consistent application across a wide range of packaging operations.
A simpler approach to label loading
One of the most noticeable differences is the open web path. Traditional label applicators often require operators to thread the liner through rollers and guides, open and close pinch rollers and reposition components during every changeover. The Videojet® 9310 removes several of these common pain points.
Its open web path has no nip roller pinch points, making label loading quicker and easier. There is no brake plate to remove and realign, and no label guides that need to be adjusted each time the label width changes.
For production teams, that means fewer setup steps, fewer opportunities for error and less time spent preparing the machine between jobs. A graphical touchscreen guides operators through setup and daily operation, helping new users learn the system more quickly while giving experienced operators a clear view of machine status.
Intelligent Motion™ keeps the label web under control
At the heart of the Videojet® 9310 is Intelligent Motion™ technology. This suite of automated controls manages label tension, positioning and movement throughout the production run. The goal is to maintain stable performance from the first label on the roll to the last, without requiring constant manual intervention.
The intelligent unwind system automatically adjusts tension as the diameter of the label roll changes. This reduces tension-related disturbances that can lead to tracking problems, misapplied labels or web breaks.
An integrated label gap sensor automatically detects and positions labels of different shapes and sizes. Because operators do not need to calibrate or manually reposition the sensor for every job, setup becomes more repeatable across different shifts and production teams.
The direct-drive rewind and label-drive systems also remove the need for several clutch- and friction-based components. With fewer wear parts, maintenance becomes simpler and performance remains more predictable over time.
More consistent performance across every shift
Reducing manual adjustment is not only about making life easier for operators. It also helps production managers achieve greater consistency. When setup depends heavily on individual experience, results can vary from one shift to the next. The Videojet® 9310 automates many of the tasks that traditionally require operator judgement, helping reduce setup variability and support consistent label placement.
This can contribute to:
- Faster product and label changeovers
- Fewer incorrectly applied or missed labels
- Reduced liner breaks, waste and rework
- Less time spent on routine adjustments
- More predictable production performance
The applicator has also been designed with fewer routine wear components and automated tension management, supporting greater uptime with less operator involvement during production.
Remote support when it is needed
The Videojet® 9310 supports remote visibility and diagnostic capabilities, helping technical teams access important status information when troubleshooting is required.
Remote support can reduce the need for an immediate on-site visit, speed up issue identification and give maintenance teams better visibility into the applicator’s condition. Backed by Videojet’s service capabilities, this can help reduce the operational burden placed on production and maintenance personnel.
Flexible enough for different production lines
No two packaging lines are exactly the same. The Videojet® 9310 is available with different bar lengths and accessories to accommodate varying label sizes, machine layouts and available installation space. It can be configured for top, bottom or side labelling and is compatible with existing stands and accessories, making it suitable for both new installations and retrofit projects.
For South African manufacturers looking to improve labelling consistency without adding unnecessary complexity, the Videojet® 9310 offers a practical approach:
Simple to set up. Predictable to run. Supported by Videojet and Molenaar Industrial Technologies.
Speak to the MIT team to discuss how the Videojet® 9310 can be integrated into your production line.